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Our story

WHO WE ARE

You know what’s easy. Loading up beverages & foods with sugar thereby making them tasty & addictive. Don’t take our word for it, just check the nutrition label of the product and look for ‘sugar’ or ‘added sugar’ in the list.

At UnderDawg, we believe it’s no fun taking the easy path. We have accepted the challenge of making tasty and enjoyable beverages and foods without injecting them with an overdose of added sugar or artificial sweeteners.

 

We are extremely passionate about our mission:

  • 30% of Urban India is obese and 17% is diabetic or pre-diabetic. A diet high in sugar is one of the key reasons.
  • To keep us and our families healthy, we should be aware of the sugar in packaged juice drinks and soft drinks.